Project Development and Control Coursework Essay

Project Development and Control Coursework - Essay Example To conclude, with management of stakeholders as well as with the inculcation of effective and adequate resources, a mass population of the targeted customers can be attracted towards the offered products. However, various challenges can be observed when implementing the planned campaign in terms of trust building as the product being advertised is relatively a new product with meager brand recognition in the national market. Table of Contents 1.0. Executive Summary 2 2.0. Introduction 4 2.1. Purpose of the Project 4 2.2. Background 4 2.3. Aspects Covered in the Report 5 2.4. Limitations 5 3.0. Project Scope 6 3.1. Project Objectives 6 3.2. Project Deliverables 6 3.3. Constraints 7 4.0. Stakeholder Management 8 5.0. Risk Management 8 6.0. Project Organisation 9 6.1. Resources 9 6.2. Scheduling 10 6.3. Project Quality 10 7.0. Monitoring and Control 11 11 8.0. Conclusion and Recommendations 12 9.0. References 13 10.0. Bibliography 14 11. 0. Appendix: Gantt Chart 15 2.0. Introduction 2.1 . Purpose of the Project This project will aim at developing a campaign for advertising an herbal skin-care product. ... actured by a family business entrepreneur is aimed to be marketed in national consumer markets to satisfy the targeted customers with wide ranging varieties of world class products constituted with herbal and organic ingredients manufactured with the application of Vedic science. The products to be marketed through this advertisement campaign will consists of different materials such as Neem, Tulsi, Saffron, Aloe Vera and other herbal and organic ingredients collected from various parts of the world and also those which are grown by the family in their own farm. This particular attribute can be termed as a vital strength for the proposed advertisement campaign and thus will be highlighted in the message conveyed through the advertising channels. The herbal skin-care product will also consist of sun protection products known as sunscreen products used for obtaining protection against the consequences of Ultra-Violet (UV) radiation to satisfy the customer needs. It is worth mentioning in this context that the targeted customers, i.e. the women populaces are today observed to be highly conscious regarding the consequences of UV rays owing to which this particular attribute of the marketed product shall be considered as quite noteworthy (Rebecca, 2009). 2.3. Aspects Covered in the Report The report addresses the scope, objectives and deliverable of the project proposed. It further moves ahead on addressing the aspects of constraints associated with the implementation of the project planned. Stakeholder management and risk management strategies which can take a vital role in the development and implementation of the proposed advertising project have also be regarded as quite significant in this report. Apart from these aspects, the report also covers relevant information to